Any exhibition space at a busy medical congress will be immersed in a sea of light and sound, distraction and competition - a million opportunities for delegates to look the other way.  

Our client was keen to encourage delegates to submit ideas and comments across multiple Congress topics, they knew they needed to get creative to get above the noise and encourage interactions.

Say cheese!

What better way than to make each delegate the star of the show than with a giant customised selfie touchscreen? 

A touchscreen that could change selfie backgrounds, add logos, sunglasses or a moustache. 

Delegates posted event comments to interactive whiteboards, emailed themselves a copy of the picture (data used post-event for lead generation) and could see the mix of photos, topics and comments displayed on a large LED screen. 

The more content delegates shared, the more other delegates were drawn to the booth.

With just a short 2-week lead time we’d cracked the comment and ideas submission code, added a great splash of fun to the event and got people massively engaged in our client’s stand.

More fun, more attention, more comments, more interaction. Smile!